Marketing

Taktikon: Leading Revenue Management Consultants for the Hospitality Industry.

Experts in hotel Marketing

At Taktikon, we specialize in marketing for hotels, using our deep industry knowledge to help hospitality businesses reach their full potential through tailored marketing solutions. To achieve measurable results, we offer a broad range of services specifically designed for the hotel industry. We know that a successful marketing strategy today requires more than generic advice. That’s why we provide in-depth analyses of your hotel website to ensure it’s optimized to attract, engage, and convert potential guests.

Our team of experts supports you with effective advertising campaigns, increasing your property's visibility and targeting the right audience. With a strong focus on audience behavior and strategic planning, our marketing for hotels approach ensures your digital presence delivers real value. Whether you run a boutique hotel, resort, or hotel chain, Taktikon is your strategic partner in hospitality marketing. Let us help you boost your visibility, attract more guests, and drive bookings through powerful, data-driven campaigns.

Are you looking for a digital marketing expert to support your business?

At Taktikon, we ensure that digital marketing becomes an integral and long-term part of our clients operations. From the start of the outsourcing process, we develop methods and strategies that you can implement independently at every stage.
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Digital Marketing Outsourcing for Hospitality

At Taktikon, we aim to make digital marketing a central and long-term part of your company’s success. From the very start of the outsourcing process, we build on proven methods and strategies that you can apply and benefit from at every stage.

Whether you're just starting out or already on your digital marketing journey, Taktikon can be your trusted partner. Our specialized approach in digital marketing for hotels and hospitality establishments transforms your marketing activities into a fully actionable, measurable, and most importantly profitable component of your distribution strategy.

With our extensive knowledge and expertise, we ensure that digital marketing becomes not just a cost, but an investment that delivers returns. We help you effectively reach your target audience, optimize your marketing efforts, and ensure that every penny invested yields results. Our goal is to make digital marketing a successful growth engine for your business, driving ongoing expansion / Digital Marketing Outsourcing for Hospitality.

When we initiate the project, you can expect the following:

A thorough review of your website structure, presented in an easy-to-understand PDF report. Together with you, our client, Taktikon will implement the various recommendations from the report.
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How Taktikon Maximizes Your Results:

  • Creates and structures new campaigns and keywords in your Google Ads account.
  • Provides a user-friendly guide and template for uploading customer lists in Google Ads.
  • Activates advertising across platforms like Google and Bing.
  • Determines optimal bid levels for each auction.
  • Uses negative keywords to eliminate unprofitable traffic.
  • Optimizes landing pages by testing multiple versions and providing conversion tips.
  • Designs and tests ads based on performance.
  • Conducts tests with new keywords that have the potential to improve results.

Meet our marketing team

Annemarie Gubanski

CEO and the founder of Taktikon AB
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Bas van Tienhoven

Hotel Marketing Executive
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