Hotel sustainability is no longer simply about reducing environmental impact or meeting certification requirements. It is becoming an increasingly important part of how hotels manage costs, strengthen their market position and build long-term profitability. Yet in many hotels, sustainability and commercial strategy are still treated as two separate areas. The sustainability team focuses on energy […]
Hotels spend enormous amounts of time optimising revenue. We analyse pricing. We invest in technology. We review distribution costs. We improve conversion. We measure RevPAR, ADR and profitability. But there is another cost sitting inside the hotel that we do not always treat as a commercial issue: Employee turnover. When an experienced employee leaves, the […]
Monday morning. The hotel finished Saturday at 96% occupancy. The team is happy. Revenue was strong. Almost every room was sold. Surely that means Revenue Management did its job? Perhaps. But hotel occupancy tells us how many rooms we sold. It does not tell us whether we sold those rooms to the right customers, at […]
