Digital Marketing drives traffic to your hotel, but traffic alone does not create revenue. The real value is unlocked when visitors actually complete the booking. For many hotels, conversion is still the weakest link in the digital chain. In Digital Marketing for hotels, success is often measured by clicks, impressions and website sessions. These metrics […]
AI is no longer just a support tool in hospitality. A new generation of technology is emerging that can actively take decisions, execute actions, and learn from results. These are AI Agents for Hotels and they will change how hotel teams work. For years, hotels have invested in systems designed to support people: PMS, RMS, […]
Digital Marketing has become one of the most important commercial tools for hotels. From brand awareness and visibility to direct bookings and distribution costs, almost every guest journey now starts online. For years, Search Engine Optimisation (SEO) was at the heart of hotel Digital Marketing. Ranking well on Google, selecting the right keywords and driving […]
